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Sloggi EverNew: Underwear that’s ever new!

As its name suggests, the differentiating factor of the EverNew collection is its ability to maintain shape, color, and softness for an astonishingly long time. Much like Kylie Minogue with her ever-new body, these panties will leave in slight disbelief when you realize just how many washes you’ve put them through. The new collection is starting out with all of the basics: a wired bra, a non-wired bra, and a selection of brief styles including the Mini, the Hipster, the Midi, and the Tai.

Sloggi are so confident in the EverNew collection that they have even had it independently verified and proven to look and feel as good as new four times longer than comparable fabrics.( Test report 78152 by UL AG, Verification Services, Steinach, Switzerland - October 2014, view report)

Why not read our blog post - Sloggi Evernew: Undies that keep their appeal

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Sloggi EverNew Soft Non Wired Bra

Sloggi EverNew Soft Non Wired Bra£19.00   £17.10  (1)

  • 73% Cotton
  • Soft, comfort feel
  • UK Cups A - C
Sloggi EverNew Camisole Vest

Sloggi EverNew Camisole Vest£14.00   £12.60  (1)

  • 95% Cotton
  • Soft, comfort feel
  • UK Sizes 10 - 16
Sloggi EverNew Mini Brief

Sloggi EverNew Mini Brief£9.00   £8.55

  • 95% Cotton
  • Retains Colour Brilliance
  • UK Sizes 8 - 16
Sloggi EverNew Midi Brief

Sloggi EverNew Midi Brief£9.00   £8.55

  • 95% Cotton
  • Everyday Cotton Undies
  • UK Sizes 10 - 20
Sloggi EverNew Hipster Brief

Sloggi EverNew Hipster Brief£9.00   £8.55

  • 95% Cotton
  • Superior Supima Cotton!
  • UK Sizes 8 - 18
Sloggi EverNew Tai Brief

Sloggi EverNew Tai Brief£9.00   £8.55  (3)

  • 95% Cotton
  • Keeps Looking New!
  • UK Sizes 10 - 20
Sloggi EverNew Lace Soft Non Wired Bra

Sloggi EverNew Lace Soft Non Wired Bra£19.00   £17.10  (2)

  • 72% Cotton
  • Soft & Non-Wired
  • UK Cups A - C
Sloggi EverNew Lace Crop Top

Sloggi EverNew Lace Crop Top£11.00   £9.90  (2)

  • 92% Cotton
  • Crop Top
  • UK Sizes 8 - 14
Sloggi EverNew Lace Hipster Brief

Sloggi EverNew Lace Hipster Brief£9.00  (1)

  • 92% Cotton
  • Sloggi Hipster Style
  • UK Sizes 8 - 16
Sloggi EverNew Lace Midi Brief

Sloggi EverNew Lace Midi Brief£9.00   £8.55  (1)

  • 92% Cotton
  • Everyday Midi
  • UK Sizes 10 - 20
Sloggi EverNew Lace Mini Brief

Sloggi EverNew Lace Mini Brief£9.00   £8.55  (1)

  • 92% Cotton
  • Mini size briefs
  • UK Sizes 8 - 16
 

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Latest Underwear Reviews
Rating:  
Love these knickers
Wednesday, 8 August 2018  |  Bridget

I love these knickers. They offer full bum coverage and don't ride up into a 'wedgie' during the day! The material is a bit rougher than l was expecting but OK. I did have to remove the care label as it was large and itchy but thoughtfully only sewn in by a couple of threads (for this purpose?) so easy to do. They do come right up to my waist which l would expect the maxi ones to do but not these midi ones, but again not really a problem. May try another style next time. Overall great though.


Rating:  
Comfortable bra
Wednesday, 8 August 2018  |  Bridget

I originally bought this bra to sleep in but during the recent hot weather have worn it during the day instead. I find it very comfortable and surprisingly supportive. I usually wear a d cup but as they only go up to a c l ordered anyway and found it OK.


Rating:  
So comfortable
Tuesday, 7 August 2018  |  Libby

Brilliant under a summer dress.


Rating:  
Best Bra ever
Friday, 20 July 2018  |  Judith

I first purchased this bra style over 5 years ago after it was recommended to me, and I can honestly say this is the best bra ever. It may be plain but the fit and wide shoulder straps make it so comfortable to wear I can highly recommend it.


Rating:  
Comfortable and flattering!
Tuesday, 3 July 2018  |  Sue

A very comfortable bra with the same effect as having underwire! It's also the most flattering bra I've had so I'm really pleased. The backband is slightly larger than my other sloggi bras so I have it on the tightest fastening.